We partner with brands that foster goodwill, enhance wellbeing, and maximize efficiency.
Female-founded in 2016 by Hannah Schauer, Brand Theory has reached over 90 million users, building products for the world’s leading Fortune 500 and guiding innovative startups to market success.
A seasoned vet in product consulting, Hannah was seeking projects that better aligned with her personal and professional focuses – self care, health and fitness, improvement and process optimization. She founded Brand Theory to work alongside others who are top of their field and to create unique offers for businesses beyond what traditional consultancy firms provided.
We’re firm believers that you produce the best work when you feel a personal connection a brand’s intent and it’s ideology. That’s why we focus on engaging with meaningful brands in healthcare, wellness, B2B and enterprise design.
Through our work we strive to make a lasting imprint while assisting our clients in achieving their objectives. We are proud to collaborate with clients who are at the forefront of their industries, pioneering innovation, and enhancing their business processes.
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Our foundations
01
Discovery
Successful products are exhaustively calculated, iterative and practical. Our designs are rooted in research and hypothesis testing and we only craft content after developing your brand voice and understanding your unique story.
02
Personalization
We’re not a one-size-fits-all conglomerate. We’re here to solve problems by identifying your needs, offering customized solutions and tailoring our approach based on your PLC. Let’s transform your brand to stand out in today’s crowded market.
03
Collaboration
Group effort is better than the sum of one. We’re committed to fostering collaborative processes that are founded on trust and respect. We partner with company stakeholders that are engaged in strategy and provide feedback as we build.
04
Ambition
We partner with purposeful brands to create transformative products. As independent thinkers with extensive industry expertise, we team up with companies ready to challenge the status quo and bring exceptional ideas to life.